Welcome to 2018, the year where everything is the same as last year. Before you go and start thinking to yourself how grim that sounds and reflect on how dismal life may seem at times, you need to take a moment to realise that things not changing every year is a positive at times. Yes, change is good, no doubt about it, but what’s the use of all those new things when you can’t even keep up with the things from 3 years ago?
This especially applies to technology, because in the past two decades or so we have reached borderline 1960s science fiction levels of personal technology.
Laptops, mobile phones, PDAs, smartphones, smartwatches, phablets, tablets, you name it. There is so much of it out there that even if you feel like you’ve spent a small fortune on your last smartphone, the chances are that the new iPhone X which is priced at a humble thousand or more just came out and you feel outdated once more. Same goes for businesses which try to keep up with all the new technologies, and while they are almost necessary to run a business at this point, their lifespans are often not very long due to the constant releases and upgrades.
This means that in order to have everything working as intended and at least somewhat up to date with modern standards, you should at least be semi-updated. No one expects the newest, groundbreaking software and hardware in every office building or workshop the moment it comes out, because that’s just unrealistic, but a nice middle ground is often much more possible than one would expect. Without further ado, let’s look at some technologies which are actually worth keeping up with, or at least worth introducing into your business.
Search engine optimisation (SEO)
While it may not be an actual physical piece of hardware you put down in the office, or some software you install on all the work PCs, it is equally as important, if not more so. In this day and age, most things get found through the omnipotent and omniscient (not really) search engines of the internet. Google, Bing, Yahoo, DuckDuckGo, start page, Dogpile, Qwant, AltaVista, WebCrawler, there certainly are more search engines than you can shake a stick at nowadays, but the question is, which ones should you care about?
Well, considering Google holds some sort of internet monopoly over the world at the moment, owning Youtube, Google itself, Google Mail and even Android the smartphone operating system, it comes as no surprise that their search engine has been the most popular one for almost a solid two decades. The moment AskJeeves stopped being a computer-literate family household name, Google took the world by storm, so if you wish to be found online, you better hope your website is easy to find amidst millions and millions other search results.
That’s why getting an SEO firm to deal with things such as duplicate content is more important than one would expect. It’s basically like paying for advertising, without having to come up with a design for your advert, seems like quite the deal does it not?
Up-to-date office software
It might seem trivial to some people, after all, you can still boot up Windows XP (but you really shouldn’t) and run Microsoft Office 2003 with all your favourite programs. Outdated Microsoft Office, outdated Microsoft Outlook, outdated Microsoft Powerpoint, isn’t it great? Well, putting the sarcasm aside, there is a reason why software gets updated like it does, and while yes you can still type in Microsoft Office 2003 and the letters still come up on the page, there are many things which are now objectively superior in newer instalments.
One major feature being the multi-platform nature of the new Office 365, which can be easily accessed on most devices, and all major operating systems. Linux, MacOS and Microsoft Windows can now all use the most common pc office suite in the comfort of their very own browser. Now being subscription based, and possibly coming with some other bonuses like access to the downloadable versions of the programs which you can use natively on your PC rather than as a web-app, it’s a pretty good deal for businesses overall.
Of course, there is the also-popular Google Docs, because sometimes the world is not enough, and Google wants a piece of every single pie on this planet. Google docs allow for all your basic office functions, making spreadsheets, typing up word documents, making presentations, and while there may be no Outlook equivalent, Google already has their well-established email platform anyway. Considering all your data is tied to an account rather than a physical hard drive, it definitely has its perks.
Allowing you to access your data from wherever you are as long as you have a working internet connection, and the previously mentioned multi-platform aspect definitely, which definitely shine after you get to grips with it.
It’s no secret that over years and years of businesses operating largely virtually, no matter what business it might be, if it has offices, it probably has hard drives upon hard drives full of data. From those decade-old standard 80 gigabyte hard drives, to the newer and more advanced solid-state drives (SSD), quite a few might have piled up by now.
Without some excellent organisation skills it might be easy to get lost in all of them, so bringing up some old contracts, emails or just about any kind of data, can turn out to be quite the arduous task. This can be solved with the more modern, shared and centralised storage solution known as a NAS.
A Network Attached Storage unit can prove to simplify your office staff’s life by a tremendous amount. Easier than ever file sharing, hopefully better organisation and a hefty amount of storage can prove to be just the thing you needed. It’s basically a personal cloud storage for your office or building, yes that really is a thing.
Of course, if the whole reason you want to get rid of hard drives lying about in the first place is to simplify and streamline your office, then your best bet would just be using a cloud-based storage solution. Whether it’s iCloud, Dropbox, Microsoft OneDrive or Google Cloud Platform Services, they all essentially serve the same purpose, so if you happen to be interested, then the best thing to guide yourself on during the purchase would probably just be the subscription fees.
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